Operations & SOP Requirements

Day-to-Day Compliance Requirements (Adult- Use)

MRTA Article 4, Sections 78–86

Sections 78–86 set the operational rules every adult-use cannabis licensee must follow once licensed. These provisions govern daily operations, inspections, records, packaging, testing, distribution, retail conduct, and advertising.

If you are open for business, these are the rules inspectors enforce.

What This Covers

  • Recordkeeping and tracking obligations
  • Inspection authority and compliance expectations
  • Ownership and vertical-integration restrictions
  • Packaging, labeling, and testing requirements
  • Cultivation, processing, distribution, and retail rules
  • Advertising and marketing restrictions

Recordkeeping and Tracking (78)

Licensees must maintain complete and accurate records from acquisition through sale or destruction.

Requirements include:

  • Tracking inventory, transfers, sales, waste, and product movement
  • Keeping records on-site and available at all times
  • Using a seed-to-sale system if required by OCM
  • Maintaining all information specified by regulation

Failure to maintain required records is grounds for enforcement action.

Inspections and Ongoing Requirements (79)

OCM, peace officers, and police may inspect licensed premises at any time.

Inspectors may review:

  • Records and inventory
  • Financial and corporate documents
  • Building, fire, health, and safety compliance

A responsible employee must be present. Inspections must not unnecessarily disrupt security or operations, but participation is mandatory.

Ownership Restrictions (No Vertical Integration) (80)

These rules apply to cultivators, processors, and distributors.

These licensees may not:

  • Own any interest in a retail dispensary
  • Loan money to a retailer
  • Provide gifts, services, or inducements to influence retailers
  • Enter exclusive purchasing or coercive supply agreements

Prohibited agreements are void and may result in license revocation.

Exceptions:
Registered Organizations and microbusinesses may be vertically integrated only within the limits of their license and OCM rules.

Packaging, Labeling, and Product Standards (81)

Cannabis products must meet all packaging and labeling requirements.

Rules include:

  • Child-resistant packaging meeting safety standards
  • Accurate labeling with THC content, servings, warnings, and required disclosures
  • No packaging or labels attractive to individuals under 21
  • OCM approval for new product forms
  • Compliance with any standardized packaging or warning requirements

Improper packaging or labeling may result in fines, suspension, or enforcement.

Laboratory Testing (82)

Processors and manufacturers must use independent, permitted laboratories.

Requirements include:

  • Labs must be independent and hold no other cannabis license
  • Test results must be provided to distributors and retailers
  • Retailers must retain test reports and make them available to consumers
  • On-site testing does not replace required lab testing

OCM may regulate sampling, retesting, quarantines, recalls, and reporting.

Cultivation and Processing Rules (83)

Operators must:

  • Follow OCM cultivation and processing standards
  • Sell products only in sealed, labeled containers
  • Use approved pesticides and sustainable practices where applicable
  • Transport cannabis only in approved vehicles
  • Follow good manufacturing practices (GMPs)

Operators may not:

  • Provide unauthorized signage to retailers
  • Offer incentives or inducements to retailers
  • Market products appealing to individuals under 21
  • Mix cannabis with alcohol or nicotine

Distribution Requirements (84)

Distributors must:

  • Deliver only sealed, labeled products
  • Use approved vehicles and deliver only to licensed premises
  • Maintain detailed purchase and sales records for at least five years
  • Track THC content, batch numbers, and license information

Distributors may not:

  • Provide unauthorized signage
  • Offer discounts, rebates, or loyalty programs unless authorized
  • Exceed OCM-set markup limits

Retail Dispensary Rules (85)

Retailers must:

  • Verify valid ID and refuse sales to anyone under 21 or visibly intoxicated
  • Sell only approved, tested cannabis products
  • Display prices clearly
  • Maintain required consumer education materials
  • Have a responsible employee present during inspections

Retailers may not:

  • Sell alcohol or hold an alcohol license
  • Sell products intended for unlawful resale
  • Hold ownership interests in cultivators, processors, distributors, or microbusinesses
  • Loan money to those license types
  • Permit gambling or illicit activity

Advertising and Marketing Restrictions (86)

Advertising may not:

  • Be false or misleading
  • Promote overconsumption or show consumption
  • Appeal to individuals under 21
  • Appear near schools, parks, childcare sites, or public transit
  • Use unsolicited pop-ups
  • Appear on public property
  • Make medical or wellness claims
  • Use billboards
  • Offer discounts or coupons that reduce tax burden

Marketing must:

  • Clearly identify the advertiser
  • Appear only where the audience is reasonably expected to be 21+
  • Be supported by audience-age data if requested

OCM may review and enforce all advertising activity.

What Operators Usually Miss

  • Recordkeeping violations are among the most common enforcement triggers
  • Ownership restrictions apply even without day-to-day involvement
  • Advertising rules are enforced aggressively and retroactively

When This Comes Up

  • Daily operations
  • Inspections and audits
  • Product launches
  • Marketing campaigns
  • Ownership or contract reviews

What Happens If You Ignore This

  • Fines and penalties
  • Product quarantines or recalls
  • License suspension or revocation
  • Denial of renewal or future applications

Related Pages

Source Material